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Internet Marketing Team

Paid Search PPC Management

Connect with relevant audiences using Microsoft Ads PPC.

With lower CPCs plus higher conversion rates and improved ROI compared with Google, Microsoft Ads provides a great opportunity to reach a whole new audience.

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20 Years In The Business

1000+ Successful Clients

£44m+ Ad Spend Managed

Why choose us for Microsoft Ads?

Microsoft Ads tap into an older demographic who spend more time online and with a higher buying power as they search for products and services on Microsoft’s default browser Microsoft Edge.

Our Microsoft Advertising techs can help manage campaigns that meet your business goals using powerful audience intelligence and platform capabilities.

Microsoft Ads PPC

Our process.

Lead Handoff
Our techs share details with your main lead, including business goals, existing marketing efforts, and broader objectives. We assess your needs and determine the best support approach.
Discovery & Strategy
For existing campaigns, we conduct a detailed audit with key improvements. For new clients, we provide a market strategy covering competitors, channels, and budgets. You’ll be presented with a document outlining our findings.
Account Setup
We verify tracking, assess CRO issues, and set up campaigns. A tailored strategy is developed with clear milestones. A pre-launch meeting is held to finalise the approach before activation.
Performance Reviews
We hold regular check-ins—weekly, bi-weekly, or monthly—based on account size. These sessions review performance, KPIs, and upcoming strategies to ensure continued success.
Optimisation
Ongoing optimisation ensures continued performance improvements. Data is accessible via live dashboards and regular reports, keeping all angles covered.
Launch
Once signed off, we execute the strategy and launch campaigns. The first 24 hours involve close monitoring to resolve any early issues.

Where to focus, what to fix, how to scale?

If you’re asking these questions, we’ve condensed over 20 years of experience into a framework that drives real growth, smarter decisions, and better ROI.

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“I’ve recommended IMT to several friends and business acquaintances over the last few years and I have nothing but great words to say.”

Alex, Calad Media Ltd.

“IMT are an awesome team. A lot of agencies will talk it up but IMT will actually deliver on what they say. That’s huge and what sets them apart.”

Dan, Quantum Electrical

“Great communications, precise campaigns and a host of analytic reports ensure we know exactly what we’re achieving for our spend.”

Simon Lind, Ferguson/Cello Electronics

Talk to us about Microsoft Ads PPC.

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