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White Label Ecommerce PPC For Agencies.
IMT provides White Label Ecommerce PPC management for agencies working with online retailers and ecommerce brands. We manage customer acquisition across Google Shopping, Microsoft Shopping, Meta, Amazon, TikTok and other appropriate paid channels, combining campaign management with accurate tracking, CRO and strategic performance support.
Our offers.
1st Month Free
to provide you with a risk-free way to trial our digital marketing management services for your first client*.
Free Lead Support
to help you close deals – including sector and competitor analysis, audits, plus tech support for meetings and presentations.
Partner Accreditations
across Google, Meta, Microsoft, Amazon and Klaviyo, to integrate into your marketing, helping convert clients.
Why Choose IMT for White Label Ecommerce PPC?
Our White Label Ecommerce PPC team helps agencies grow online retail accounts across the channels most relevant to product discovery and purchase. We combine Shopping and paid media strategy, feed and campaign optimisation, conversion tracking, CRO and ongoing performance analysis to improve acquisition efficiency and increase profitable ecommerce revenue.
For management across Paid Search, Paid Social, and Ecommerce, explore our White Label PPC Management service.
in the business
supported
managed ad spend
Our services.
Google Shopping
Reach high-intent shoppers through Google Shopping and Performance Max using optimised product feeds, campaign structure and bidding strategies designed around revenue, margin and ROAS.
Meta Shopping
Drive product discovery and sales across Facebook and Instagram using catalogue campaigns, dynamic product advertising, prospecting and remarketing strategies aligned with the client’s ecommerce goals.
Amazon Advertising
Reach customers directly within the Amazon marketplace using Sponsored Products, Sponsored Brands and other appropriate Amazon advertising formats to increase product visibility and sales.
Microsoft Shopping
Extend Shopping reach beyond Google through Microsoft Advertising. Existing Google Shopping structures can provide a strong starting point, with campaigns then optimised specifically for Microsoft’s audiences and performance data.
TikTok Ecommerce
Use TikTok’s highly visual, discovery-led advertising environment to introduce products to new audiences through performance creative, catalogue campaigns and conversion-focused ecommerce advertising.
Klaviyo Marketing
Turn more first-time customers into repeat purchasers through Klaviyo email and SMS automation, using ecommerce data to support retention, repeat revenue and customer lifetime value.
Google CSS Premium Partner — Up to 20% Shopping Advantage.
We’ve partnered with one of the largest Premium CSS partners trusted by many European retailers and agencies, to get your client 20% discount on the Shopping CPC in Google Ads.
To give you an example, your 0.80 bid gets the value of 1.00 increasing the profitability and revenue of your shopping ad campaigns. With a simple switch your campaigns become 25% more competitive! CSS Shopping adverts are currently available in 21 countries.
Ecommerce Creative & UGC.
Ecommerce performance increasingly depends on strong creative as well as media buying. Our Creative team can support product-led UGC and paid-social assets designed for testing across platforms such as Meta and TikTok, giving campaign teams a stronger pipeline of creative to optimise.
Sample video ads.
What you get.
When you partner with IMT for White Label Ecommerce PPC, each client account is supported by specialist paid-media management alongside our Analytics, CRO and Creative teams. We can work completely behind the scenes or operate as an extension of your agency where additional client-facing expertise is required.
Certified Professionals
Our ecommerce specialists manage paid acquisition across Google, Microsoft, Meta, Amazon, TikTok and other relevant platforms. Where a client requires broader Paid Search or Paid Social support outside ecommerce, our wider White Label PPC Management team can provide the complete solution.
Performance Reports
Our reporting analysis covers 100s of metrics and KPIs. Your clients receive comprehensive weekly or monthly reports branded with your company logo and with your choice of data points. They also have access to real-time performance reporting via a Dynamic Reporting Dashboard.
Client Communication
We can stay doing the work in the background while you handle your client directly. Or, if you prefer us to handle your client when it comes to making sales calls or providing performance updates, we can deal with them direct on the phone/skype or through a custom email address provided from your domain.
Branded Proposals
Our White Label team provides free pre-sales support for agency partners, including account audits, sector and competitor research, campaign recommendations and branded proposal input. Our specialists can also join pitch calls or client meetings as part of your team where deeper ecommerce expertise is useful.
Request to become a partner.
If you’re just getting started with your digital marketing agency, or you already have an existing business, we will help you understand the potential opportunities that may be just around the corner.
FAQs
What is White Label Ecommerce PPC?
White Label Ecommerce PPC allows agencies to offer specialist paid-media management for ecommerce and retail clients under their own brand.
IMT manages customer acquisition across channels such as Google Shopping, Microsoft Shopping, Meta, Amazon and TikTok while your agency retains ownership of the client relationship.
Can you support ecommerce clients beyond paid advertising?
Yes. Alongside paid-media management, IMT can support ecommerce performance through conversion tracking, analytics, CRO, creative and UGC, Google CSS and lifecycle marketing through Klaviyo where commercially appropriate.
How do you help at the pitch/proposal stage?
We can provide as much or as little input as you want. We are totally flexible and tailor our approach to each client we work with.
You can simply send us your leads and we will convert them into customers for you presenting ourselves as one of your senior team.
Alternatively, send us your leads and will send back a full proposal with costings and analysis branded with your logos. We can either brief your team on how to approach the pitch giving you background information etc, or we can plug into the pitch call or attend meetings and help you close the client.
Can I be sure your white label PPC work is confidential?
Your confidentiality is our absolute priority and our whole programme is built on this basis. None of your clients will know that your PPC Management Services are delivered by us. All the reports and documentation we provide are delivered to you (or the client depending upon the structure you require) with your company logo/ branding.
Do you outsource your work?
No way. We have a large team of Google, Microsoft and Facebook Qualified Individuals in-house – we never outsource or hire freelancers. For each new client you put forward to us we will allocate a tech who matches up with the strongest skill set and sector knowledge.
Which ecommerce advertising platforms can IMT manage?
We manage ecommerce campaigns across Google Ads and Shopping, Microsoft Advertising, Meta, Amazon and TikTok, with the channel mix determined by the client’s products, audience, commercial objectives and available demand.
How do you manage our clients?
There are two systems we can operate – Agency Facing or Client Facing.
Agency Facing – We are a simple bolt on to your team. All communication is between you and your account manager. We work silently in the background setting up, optimising and running pay per click campaigns. We produce a variety of white label reports all with your branding for you to pass on to your client.
Client Facing – We simply operate to look like a division of your company. We communicate directly with your client using dedicated telephone numbers answered with your company name. Any emails that are sent are tailored with your company domain and are cc’ed to you.
*1st Month Free Offer
Applies to your first client for our management fee in the first month (does not include advertising spend).
Talk to Us About White Label Ecommerce PPC.
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A Guide To Google Comparison Shopping Services.
If you’re new to Google Comparison Shopping Services (Google CSS), the number of options on offer can be massive. Even those with a good knowledge of paid search options can get overwhelmed by the variety. Those businesses who want to work with a CSS partner or two might find that it’s a lot to take in.
To try and help you get the best results, we’ve written this article to overview what Google’s Comparison Search Services (CSS) are all about, how they work, and how working with CSS partners can help increase sales and reach more people.
