PPC Articles.
Here you’ll find a range of featured articles about PPC strategies, search marketing tips and news. Take some time to check out these posts to stay up-to-date on the world of digital marketing.
Industry, Ecommerce & Lead Gen Conversion Statistics
In the realm of sales and leads, the average conversion rate holds more than numbers—it's a key to understanding user ...
Click-Through Rate (CTR) Benchmarks By Sector
How do you determine an effective clickthrough rate? This analysis presents segmented CTR benchmarks for Google advertisements and the first ...
Average B2B Customer Acquisition Cost (CAC) By Sector
When asked about measuring the ROI of marketing initiatives, we recommend starting with the Customer Acquisition Cost (CAC). This figure, ...
20 Tips To Optimise Your Google Ads Performance Max Campaigns
Struggling to effectively manage your Google Ads Performance Max campaign? Here are 20 tips to enhance optimisation, boost conversions, and ...
Why You Need a White Label Digital Marketing Agency – Part 3
A white label marketing agency can be a valuable tool for your business. Let’s look at some more reasons why ...
Why You Need a White Label Digital Marketing Agency – Part 2
A white label marketing agency is a good tool for your business. Here’s the second part of a series where ...
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