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Extend your digital marketing services with White Label PPC Management.
IMT provides world-class white label digital marketing services across Search & Social for both Lead Gen & eCommerce. We help agencies expand their services, win more clients, & increase revenue, without the cost or complexity of an in-house team.
20 Years In The Business
1000+ Successful Clients
£44m+ Ad Spend Managed
Our offers.
1st Month Free
to provide you with a risk-free way to trial our digital marketing management services for your first client*.
Free Lead Support
to help you close deals – including sector and competitor analysis, audits, plus tech support for meetings and presentations.
Partner Accreditations
across Google, Meta, Microsoft, Amazon and Klaviyo, to integrate into your marketing, helping convert clients.
We work with …
Microsoft
Amazon
Spotify
TikTok
Snapchat
Google Premier Partner Accreditation.
Every year, Google recognises the achievements of top-performing digital marketing partners around the globe by awarding Premier Partner status as part of the Google Partners programme. We’re proud to say that IMT has been named a 2025 Premier Partner, and as our White Label partner, you benefit from this accreditation too.
Our services.
White Label Paid Search
By teaming up with IMT, your agency will access AI-driven Pay Per Click Management across Google Ads and Microsoft Advertising channels.
White Label Paid Social
We can help your client supercharge their digital reach and raise awareness of services or products on channels such as Facebook, Instagram and TikTok.
White Label Ecommerce
We’ve helped hundreds of businesses build Ecommerce PPC campaigns that create a faster, more efficient way of selling to potential customers.
Our process.
Why work with us.
Leading white label agency
We have grown to become one of the UK’s largest White Label PPC Management Agencies. White Label PPC allows you to extend your digital marketing services to your clients with zero need for in-house expertise.
Multi-channel expertise
We cover the major digital marketing channels. Over the last two decades we have taken pride in working with pretty much any campaign, optimising it into shape and delivering sector leading ROIs.
Certified professionals
When you speak with our PPC analysts you can be safe in the knowledge they are fully qualified Digital Marketing Professionals. Our techs spend more time optimising accounts on average that anyone else.
Tools to generate leads
We provide a suite of tools for our partners to win and retain new business including: pitch and proposal decks, sector reports and audits, CRO + competitor analysis, and techs for proposal and management calls.
2x channels, as standard.
As part of your management across either Paid Search or Paid Social (Meta) campaigns, you get two channels for the price of one:
Maximise your impact with AI-driven Search Advertising across Google and Microsoft.
Our advanced strategies harness first-party data and dynamic campaign structures that adapt, outperform, and keep you ahead of the competition.
The mix of the two channels delivers scalable, high-performing search campaigns that drive real results.
Unlock the full potential of Meta advertising with AI-driven campaigns across FB + IG.
With over 3.1 billion monthly active users, we use precision targeting to reach the right audience at the right time.
Our adaptive strategies maximise engagement, drive conversions, and keep your clients ahead in the ever-changing social landscape.
Essential tools for agencies.
We understand that winning new accounts can be complex and time-consuming. These essential tools are designed to demonstrate your deep understanding of potential clients’ needs and sectors. The resources not only enhance your credibility but also allow you to deliver tailored, insightful pitches without the overhead of extensive research and development.
Sector Reports position you as an industry expert, while Account Audits provide critical insights that form the basis of compelling, data-driven recommendations. Competitor Analysis provides crucial insights into who’s doing what, and outperforming them. Spend Credits offer an attractive incentive for new clients, making your proposals irresistible and helping you close deals more effectively and efficiently.
Sector Report.
Perfect for businesses new to paid media or launching into a new vertical, our Sector Report maps the entire landscape before a single pound is spent. We analyse your market using real-world data from Google, Meta, LinkedIn, TikTok, and beyond, including keyword demand, audience targeting, platform trends, and budget forecasts.
What we look at:
- Forecasted traffic & lead volumes across multiple budgets
- Keyword, CPC, and seasonal trend analysis
- Platform targeting breakdowns and creative suggestions
- Entry-level benchmarks and ROAS expectations
Why it matters:
Jumping into paid media without understanding the landscape is a fast way to burn budget. This report eliminates guesswork by giving you a realistic view of what it will take to win in your space.
It shows what performance could look like at different spend levels, helps avoid underfunded campaigns, and gives decision-makers clarity before committing budget. For newer advertisers, it’s the confidence boost needed to get started. For established players, it’s a vital tool to map expansion into new channels or products.
Account Audit.
For advertisers already running paid campaigns, our Account Audit is a manual, forensic check-up that goes deeper than any automated tool. We assess every part of your account: structure, targeting, bidding, creatives, attribution, and more, identifying where performance is leaking and what’s stopping you from scaling.
What we look at:
- Campaign structure and audience segmentation
- Keyword and bidding performance vs industry benchmarks
- Conversion tracking setup and attribution accuracy
- Ad creative relevance and landing page quality
Why it matters:
Even the most experienced teams miss opportunities or make small missteps that lead to big losses. From misconfigured tracking and wasted spend to bloated campaign structures and internal competition.
Clients love this audit because we don’t just say what’s wrong, we show how to fix it, what to prioritise, and where the biggest wins are, and uncover the inefficiencies that silently erode ROI. If you’re spending thousands per month, this report pays for itself within weeks.
Competitor Analysis.
Most competitor reports stop at surface-level stats. Ours doesn’t. This is a high-impact, manually produced deep dive into your rivals’ digital presence, revealing what they’re doing across search, social, display, and ecommerce. We break down spend trends, ad creatives, keyword strategies, and even psychographic targeting, showing not just what they’re doing, but how it’s working.
What we look at:
- Ad copy, creatives, placements, and spend strategies
- Keyword overlap and long-tail opportunities
- Social media and content formats that are performing
- Audience personas, regional strengths, and market gaps
Why it matters:
The fastest route to competitive advantage is learning from others, both their wins and their mistakes. This report turns generic market insight into tactical direction, giving you an edge.
We help you spot gaps your competitors are missing, identify where you can out-position them, and build campaigns that don’t just compete, but convert better. It’s like starting a race with a head start, knowing exactly what the others are doing and where you can do it smarter.
Spend Credits.
Perfect for agencies looking to add immediate value and attract new business, Spend Credits provide clients with free advertising currency across platforms such as Google, Microsoft, and TikTok. These credits unlock once spend thresholds are met, giving clients extra budget to push campaigns further without extra cost.
What they offer:
- Free ad credits available on major platforms
- Threshold-based activation tailored to client spend
- Extra impressions, clicks, and conversions at no added cost
- Flexible use across campaigns, markets, or demographics
- A persuasive onboarding incentive for new clients
Why it matters:
Spend Credits act as a budget booster, allowing clients to test strategies, creatives, and new markets without financial risk. They help stretch ROI, improve cost-efficiency, and enhance campaign performance.
For clients, it means more reach and more results without extra budget. For agencies, it’s a differentiator that fosters loyalty, makes onboarding more attractive, and demonstrates you’re committed to maximising value.
Request to become a partner.
If you’re just getting started with your digital marketing agency, or you already have an existing business, we will help you understand the potential opportunities that may be just around the corner.
FAQs
What is white label PPC management?
White label PPC management allows agencies to offer expert digital marketing PPC management under their own brand. Your clients see only your logo and reporting, we handle campaign setup, optimization, bidding, ad copy, and performance reporting in the background. All work is 100% confidential and rebranded as yours.
How does white label PPC work with my agency branding?
We provide fully white-labeled dashboards, reports, and client communications. You receive customisable PDF reports with your logo, colors, and domain. Client meetings can be attended by your team only or we join as silent experts using your branding. No mention of Internet Marketing Team ever appears to your clients.
What platforms do you manage under white label PPC?
We manage Google Ads (Search, Display, Shopping, Performance Max), Microsoft Advertising (Bing), Meta Ads, LinkedIn Ads, and more. All campaigns are built to your client’s goals: lead gen, e-commerce sales, or brand awareness, and fully rebranded as your service.
Do you offer white label PPC for e-commerce stores?
Yes. We specialise in e-commerce. We handle feed optimisation, Smart Shopping to PMax migrations, ROAS tracking, and profit-margin-based bidding, all under your agency brand.
What are your white label PPC pricing models?
We offer flat monthly fees, revenue share, or % of ad spend, whichever fits your margins. No setup fees for partners managing £5k+ monthly spend. Pricing is fully transparent and quoted per client after a free audit. Updated: October 2025
Can I resell your PPC services at my own markup?
Absolutely. Most partners mark up our services. We provide wholesale rates so you control client pricing and profitability. You set the final invoice, we never bill your clients directly.
How fast can you onboard a new white label PPC client?
Typically, new clients are onboarded in 3–5 business days. We handle account audits, keyword research, ad copy, and launch, you just introduce us internally as “your PPC team.” Ongoing optimisation begins immediately after launch.
Do you provide white label PPC reporting dashboards?
Yes. You get access to a dynamic dashboard branded with your logo, updated in real time. Clients see performance metrics (ROAS, CPA, conversions, etc.). We also schedule monthly performance reviews you can lead or co-host.
How do you help at the pitch/proposal stage?
We can provide as much or as little input as you want. We are totally flexible and tailor our approach to each client we work with.
You can simply send us your leads and we will convert them into customers for you presenting ourselves as one of your senior team.
Alternatively, send us your leads and will send back a full proposal with costings and analysis branded with your logos. We can either brief your team on how to approach the pitch giving you background information etc, or we can plug into the pitch call or attend meetings and help you close the client.
Can I be sure your white label PPC work is confidential?
Your confidentiality is our absolute priority and our whole programme is built on this basis. None of your clients will know that your PPC Management Services are delivered by us. All the reports and documentation we provide are delivered to you (or the client depending upon the structure you require) with your company logo/ branding.
Do you outsource your work?
No way. We have a large team of Google, Microsoft and Facebook Qualified Individuals in-house – we never outsource or hire freelancers. For each new client you put forward to us we will allocate a tech who matches up with the strongest skill set and sector knowledge.
How do you manage our clients?
There are two systems we can operate – Agency Facing or Client Facing.
Agency Facing – We are a simple bolt on to your team. All communication is between you and your account manager. We work silently in the background setting up, optimising and running pay per click campaigns. We produce a variety of white label reports all with your branding for you to pass on to your client.
Client Facing – We simply operate to look like a division of your company. We communicate directly with your client using dedicated telephone numbers answered with your company name. Any emails that are sent are tailored with your company domain and are cc’ed to you.
How does your credits offer work?
As partners with Google, Microsoft and TikTok, we can offer new accounts up to £2500 in advertising spend credits.
*1st Month Free Offer
Applies to your first client for our management fee in the first month (does not include advertising spend).
Request a White Label Digital Marketing Partnership.
Fill in the form to schedule a call back.
Book a meeting now…
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