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Articles

Here you'll find a range of featured articles about PPC strategies, search marketing tips and news. Take some time to check out these posts to stay up-to-date on the world of digital marketing.

At IMT we believe our PPC management services are the best around. Over the last 16 years we have taken pride in working with pretty much any campaign, optimising it into shape and delivering sector leading ROI’s. If you're interested in dipping your toe into the PPC waters, click on the link below.


The Importance of a Landing Page

The Importance of Landing Pages

The landing page of your website i.e. the page a visitor lands on when they've been directed to it by ...
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PPC Driving SEO

This article is the first in a set of three that starts off by looking at how creating an effective ...
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8 ways PPC can drive SEO

When looking at boosting the profile of your business online there are two clear roads in front of you PPC ...
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SEO before PPC?

This is the final article in a set of three looking at the relationship between PPC and SEO. The first ...
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PPC Page Site Speed

Why is site speed important for PPC?

Discovering ways to speed up page load times should be part of any general site audit and quality score review ...
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Facebook Ad Fatigue

Are you suffering from Facebook Ad Fatigue?

Facebook Ads have a multitude of targeting options which means advertisers are constantly striving to cope with Ad Fatigue. It's ...
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