SEO (request free audit)
SEO – Website Health Check (free site audit)
What’s SEO?
Search Engine Optimisation (or SEO) is a set of ‘on-page’ techniques used to improve the visibility of your website in search engine result pages (know in the business as SERPs).
Search engines such as Google use complex algorithms to determine how a website performs and therefore appears on SERPs when a person types a word or phrase into that search engine. SEO plays an important part in determining if your website will appear in the results displayed.
SEO isn’t just about gaining a high position in the results, it has evolved into a way of analysing your competition, monitoring your traffic and converting visitors into sales.
Why should I have an SEO audit?
Ask yourself how visible your site is on Google, Yahoo or Bing. Do you appear high up in the results for those keywords that will convert a visitor into a customer or client? Are you converting leads into sales? Perhaps you’ve disappeared from the search engines altogether or maybe your competitors are ranking higher up than you?
If you’re failing to make an impact on the search engines you’re failing to attract potential customers. By having an SEO audit, you can start to determine where your weaknesses are, then make improvements which will help to generate traffic to your site and build awareness of your business online.
An SEO audit is a proven method to making sure your website is fully optimised for all the main search engines and is working for you and your business.
Okay, so what will this SEO audit involve?
The Internet Marketing Team has a wealth of experience in helping businesses maximise their SEO.
An audit will help you with:
- Site structure, coding and content – A site built to industry standards with the correct content gives a higher ranking on search engine results pages and attracts more visitors.
- Keywords – Using the right keywords in the right place equals the right kind of visitor and sales.
- Website Sitemap – A properly organised site that is more visible to search engines is well-indexed meaning you’ll enjoy more traffic.
- Linking – Internal and inbound links are vital to search engine results performance.
Our SEO audit will provide you with a detailed report containing simple explanations which give suggestions on how to improve your website’s visibility to search engines.
Get in touch and request a free SEO audit here
You’ll notice that our audit will identify internal and inbound links. Linking is an important aspect of a successful website. Find out more about our Link Building service.
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